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location
CUT Offices
6-8 Richmond Hill
Richmond
Surrey
TW10 6QX


T: +44(0)20 8443 4000
F: +44(0)20 8948 4660
E: info@cut-coms.co.uk
contact us
Why not drop us a line by filling in the form below and we'll get back to you as soon as possible...
location
CUT Offices

6-8 Richmond Hill
Richmond
Surrey
TW10 6QX

T: +44(0)20 8443 4000
F: +44(0)20 8948 4660
E: info@cut-coms.co.uk
Transport

Train & Underground

Richmond Station
  • District line underground
  • Waterloo overground
BUS services:

Numbers: 65, 190,371,391, 419, 493, 969, H22, H37, R70, 33, 490, R68, 337
Contact us

Why not drop us a line by filling in the form below and we'll get back to you as soon as possible...

social
social
social
social
social
CUTPR that reaches out - CUT operates across all of the major markets of the World: from China to Mexico, from Abu Dhabi to the USA, the CUT influence can be felt almost everywhere.CUT CUTPR with its finger on the pulse - With a focus on social media, CUT creates an open dialogue with target markets around the world, motivating action and creating brand ambassadors.CUT CUTPR with years of experience - Unlike a lot of our competitors, when you engage CUT, the senior management team will always be directly employed on your business.CUT
ABOUT CUT PR
CUT's experience of operating across the globe, employing the latest technology and keeping up with the ever evolving social media scene, puts us ahead of the game - leading, not catching up.

Although we have an extensive history of working for travel, luxury and event clients, we consider ourselves experts in, quite simply, pure Public Relations.

Good PR is all about connectivity, who you know and how and when to reach those that you don't. At CUT, we believe we have a network of contacts which is second to none - why don't you put us to the test?
CUT
CUT
More than...
CUT
More Than...


PR is possibly the most under valued tool in the marketing box. If exploited to its optimum, its impact can be significant and sustaining. However, it is much more than pumping out releases, CUT's approach is about connectivity, trust, relationships and building futures.
CUT
Strategic
thinking
CUT
Strategic thinking


To get to where you want to, you need to start in the right place: get this wrong and there's no telling where you might end up. The CUT insight and experience helps to establish the best starting point…achieving success is then a matter of applying CUT expertise.
CUT
Brand
Building
CUT
Brand building


This is about building personalities, whether a product, a service or an individual, it is vital to build, develop and protect the right profile. In this age of celebrity, to be media savvy is a standard requirement. CUT helps create this essential 3rd dimension, developing character, building engagement and bringing brands to life.
CUT
The Creative
Effect
CUT
The Creative Effect


Everyone at CUT is encouraged to stretch boundaries. Not creativity for creativity's sake, but imaginative solutions for effective results. What is this box that everybody claims to be thinking outside?
CUT
New Tools
CUT
New Tools


The days of traditional, one-way communication from a brand to its audience are gone, replaced by open discussion, where the good and the bad are visible for the world to see. Our experience of controlling a brand's presence online - now one of the most important and difficult functions of today's PR machine - is invaluable to the CUT client.
CUT
Face to Face
CUT
Face to Face


A successful interview - irrespective of the medium - offers complete satisfaction to all parties. Learning the skills to be able to handle any media situation with confidence is critical, not only to your own, but also to your company's credibility and status. With CUT onside, these skills are easily mastered.
CUT
Putting out
Fires
CUT
Putting out Fires


PR is not just about pumping out messages; it also involves careful and measured responses to others. At some time or another, it will happen to all of us - an attack from the media or the competition. Knowing how and when to respond is vital and where the CUT judgment, based on expert know-how and experience, can make the critical difference.
CUT
Well
Connected
CUT
Well Connected


Our established network of contacts now covers 6 continents. As most of our clients have a global presence, it is essential we can generate and communicate headlines that translate well across borders. We genuinely believe our database of contacts and relationships is one of our most treasured and protected tools.
CUT
Bringing it
all Together
CUT
Bringing it all Together


Our media menu today is vast. No only has there been a massive increase in traditional media vehicles but the internet, as well as expanding these opportunities, has created new ways of spreading your message. The CUT understanding of this new media space is an essential part of our thoroughly modern, comprehensive PR package..
client
Royal Palm Galapagos

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client
Africa | Travel | Week

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client
Hotel Xanadu

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client
IBTM

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client
Recert Track

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client
Genie Connect

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client
B+B Edinburgh

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client
ILTM

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client
Pacific World

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client
Wells Sports Foundation

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client
Sun International

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The Royal Palm Galapagos (www.royalpalmgalapagos.com) is the only five star luxury hotel in the Galapagos' Santa Cruz island and has recently completed a sumptuous $1 million refurbishment.

To use ILTM as platform from which to present The Royal Palm Galapagos to 20 of the world's leading luxury travel media. Achieving one to one media meetings with editors including: Australia's Luxury Travel Bible, Brazil's Panrotas, GQ Spain, Germany's Travellers World, the Middle East's TTN and TTG Mena, Mexico's Travesias and Luxury Travel Magazine, Departures magazine, Conde Nast Traveller India, Japan's CREA Traveller and the UK's TTG Luxury, Travel Weekly, Tatler, House & Garden and Ultratravel magazine, in addition to leading luxury traveller bloggers from across the world.

www.royalpalmgalapagos.com
CUT You and your team were absolutely first class - I really did not expect such attention and so many introductions - we are seriously blow away. CUT
Penny Brown, Managing Director, Inn-Telligence:

Africa Travel Week (28 April - 3 May 2014), a brand new global launch from expert organisers Reed Travel Exhibitions, comprises three individual events: WTM Africa (World Travel Market), IBTM Africa (Incentives, Business Travel & Meetings) and ILTM Africa (International Luxury Travel Market). It's a first: bringing the world of travel to Africa and promoting Africa to the world's leading source markets, in one venue, Cape Town, for one week - www.africatravelweek.com.

CUT shapes opinions - on a global scale - and we deliver what we promise. Our expertise and forward-thinking international media strategies for all components of Africa Travel Week - travel trade, consumer and luxury travel and MICE - position us perfectly to add value where it matters for this exciting international launch.

www.africatravelweek.com
Xanadu (www.hotelxanadu.com) in west London is a new, independent, design-led hotel inspired by Samuel Taylor Coleridge's poem 'Kubla Khan'. Created by an interior designer and entrepreneur Hotel Xanadu features the Koobla Bar and Restaurant, a private meeting room and 48 luxury bedrooms - all owing their soul to the exotic influence of the Silk Route.

Create and deliver a PR plan to position Hotel Xanadu's unique proposition - the only 4* design-led hotel in the area - and launch both the hotel and Koobla to the west London community and wider audiences via the UK business and leisure travel media.
Incentive Business Travel and Meetings, IBTM, is the world's leading international portfolio of exhibitions for this dynamic sector (www.ibtmevents.com) and take place in 7 key destinations: China, the Middle East, the US, Europe, Australia, Africa and India.

Retained since 2004, CUT creates and manages the international PR for all of the events as well as the IBTM portfolio brand. Our role encompasses social media, newsletters, support for CEO Summits and Forums, creating dynamic ideas and continual innovation to build each show and its attendance year on year.

Last year, CUT Communications was responsible for generating over £2.3m worth of coverage for the flagship event alone, EIBTM, which takes place annually in Spain. We work with over 1,000 media contacts on 5 continents, delivering strategic media communications campaigns across the portfolio.
CUT I have worked with the team at CUT for a number of years. Their industry knowledge, global media contacts, strategic clarity and input has had a real effect on the success of the portfolio of events for the meetings and incentives industry, not just in the UK but worldwide. I would highly recommend Nina Gardiner and her team as professional, geared to results and very pro-active with ideas. CUT
Graeme Barnett, Exhibition Director, EIBTM:

RecertTrack (www.recerttrack.com) is the first company to offer recertification online, with renewal support and tracking. In 2012 the service was expanded to include the Association & Meetings industry.

As a result of CUT Communications' experience in the Meetings Industry sector, we were appointed to strategically guide the founder, Cedric Calhoun, in creating awareness for RecertTrack to the global industry sector, which currently tracks 27 industry certifications. The company also recently signed as a partner with MPI UK and Ireland.
CUT CUT Communications launched an association and meetings portal for my company and I have been amazed by the results. My company is based in the US and serves a global marketplace and I cannot think of anyone or any other firm I would trust my launch to than Nina and her team at CUT Communications. Not only does Nina know EVERYONE in the industry, she pushes her clients to see results even they thought unimaginable. CUT

Cedric Calhoun:

GenieConnect (www.genie-connect.com) provides smart technology to transform the events experience, linking organisers, attendees, sponsors and exhibitors via a choice of intelligent tools that dramatically enrich, enable and personalise their communications.

CUT action: The 2013 PR objective was to launch a full rebrand, positioning the new name GenieConnect within the meetings and exhibitions media sphere. Following the successful media launch, CUT continues to work with many key meetings and technology platforms to ensure that the objectives of the rebrand continue to be successfully communicated. In addition, CUT provides exhibition support for GenieConnect at events including AIBTM 2013, EIBTM 2012, IMEX US and Meetings Show UK 2013.
B+B Edinburgh is a privately owned boutique bed and breakfast with 22 well-designed bedrooms offering contemporary, affordable 4 star accommodation in the heart of Edinburgh.

CUT Communications worked with the local media as well as consumer and travel trade media to deliver a fully integrated launch campaign for the new property. We created a launch party to showcase the facilities to key contacts, hosted media stays which resulted in a substantial amount of regional and national coverage and social media support. Coverage featured in titles including Scotland on Sunday, A luxury Travel Blog, The Guardian, Luxe and The Press and Journal Aberdeen.
CUT The CUT team are creative thinkers; they see the bigger picture, they deliver targeted marketing communications and offer results-driven business strategies. CUT
Penny Brown, Managing Director, Inn-Telligence

International Luxury Travel Market (ILTM): The world's leading events for the global luxury travel industry: 6 invitation-only hubs for the global elite of high-end travel - exclusive suppliers, hosted buyers and media (www.iltm.net).

Initially retained in 2009, CUT was asked to generate dynamic ideas to drive a strategy for taking their flagship annual event - ILTM in Cannes - to a new level. Our response was to develop a global network of 'superpress' to attend the event, create exclusive Press Roundtables and a Travel Editors' lunch. In addition, we bring leading figureheads to the event as ILTM brand advocates from across the world. CUT has now gone on to re-position ILTM Asia and launch ILTM Americas, ILTM Japan, ILTM Africa and ILTM Spa.
CUT You should all be very proud of the thanks coming through from the top journalists: their enthusiasm for ILTM is testament to everything you do CUT
Simon Mayle, Head of Marketing, ILTM Portfolio

CUT A huge thank you for sorting out my trip to ILTM and for sorting out those great appointments. It was so useful - and will be used all year for pitching stories and doing little newsy bits. Your dedication and hard work is so much appreciated. CUT
Lisa Grainger - The Times, Ultratravel, Conde Nast Traveller (UK)

Pacific World (www.pacificworld.com) is a global destination management company, creating bespoke approaches for a wide range of clients: from motivational meetings and inspiring incentive programmes to specially tailored conferences and events.

Awarded the business on a referral based on our meeting and incentive industry credentials and our work for the worlds leading portfolio of sector events, CUT was asked to create the Pacific World brand in November 2011. Originally part of TUI Travel Plc, the re-launched Pacific World brand has since expanded from 8 to 13 countries and over 50 destinations.
CUT All of you have done a fantastic job to put Pacific World back on top of the market landscape ... and in such a short period of time! On behalf of Pacific World Management Board and Non-Executive Board, well done!!!! CUT
Herve Joseph Antoine, Global Managing Director, Pacific World:

Barrie Wells is a sports philanthropist who exclusively funds the Wells Sports Foundation (www.wellsportsfoundation.com). One of its initiatives, Athletes4Schools, ran from 2009 until the London 2012 Olympics, involved 19 UK Olympians (including Dai Greene, Katarina Johnson-Thompson and Holly Bleasdale), and directly inspired over 35,000 children. The Wells Sports Foundation now focuses on Box4Kids, providing opportunities for seriously ill and disabled children to enjoy a VIP day at major sporting events. CUT is a strategic advisor to the Box4Kids scheme.

CUT worked with Barrie and his team on ideas to highlight the athletes' school visits and Barrie's investment in UK athletics to create a UK sporting legacy post London 2012. CUT created national and regional media platforms for Barrie and the Foundation.
CUT PR for the Wells Sports Foundation requires a real understanding of our strategic objectives, creative thinking and dedicated PR professionals to deliver the campaign. CUT is a vital wheel in the cog of this campaign. CUT
Barrie Wells, Chairman, Wells Sports Foundation.

Sun International has launched its SUNLUX Collection, positioning the brand's 3 luxury five star hotels - the Royal Livingstone in Zambia, the Table Bay Hotel in Cape Town and the Palace of the Lost City in Sun City - as a 'Golden Triangle' of diverse African culture under a single banner.

CUT has developed an overarching communication platform that links the SUNLUX properties to highlight their USPs under an over-arching theme of 'Education, Experience and Emotion'. CUT's will educate luxury & lifestyle media and final clients via unique and unforgettable experiences to guarantee memorable emotions.

www.suninternational.com
CUT We are delighted to be working with CUT Communications as our new global PR agency. Their international reach and influence is not only supporting our regional representation, but highlighting our LUXURY brand in both core and growth markets. CUT
Alison McKie, Group Manager Marketing at Sun International commented:

David Baldwin
Chairman
David Baldwin


Chairman

D.B. has been involve in marketing services for much longer than he cares to remember, having worked within several of the world's largest advertising agencies, as well as running his own. He is a fanatical fly fisherman, never happier than when wading up to his neck in his beloved River Tweed, hunting the mighty salmon.

Contact D.B. here
Nina Gardiner
CEO PR
Nina Gardiner


CEO PR

One of London's great PR names, Nina has offered top advice to many businesses for many years. She is honest, passionate and extremely knowledgeable, engrossing herself in whatever is the task of the moment. Much travelled and well respected, Nina is massively thought provoking and a major asset to any business.

Contact Nina here
Lucy Clifton
Managing Director PR
Lucy Clifton


Managing Director PR

Lucy has been involved in PR for over 20 years and has a passion for the luxurious, with travel at the top of her list. When she is not working on some of our key clients, Lucy enjoys playing tennis, skiing and Tai Bo (don't ask!).

Contact Lucy here
Pam Wils
Account Director
Pam Wils


Account Director

Working and enjoying PR for over six years, Pam's experience includes popular consumer brands to major B2B events. She enjoys the outdoors, loves photography, fitness but most of all, she is never happier than with a glass of bubbles with friends, especially if it's on a sunny day by the river.

Contact Pam here
Bianca Perna
Account Director
Bianca Perna


Account Director

With over 10 years experience in global marketing and PR, Bianca has a real passion for travel and luxury experiences and her expertise was developed within major corporations such as Weber Shandwick and Rocco Forte Hotels. When she is not working she enjoys cooking, golf, horse riding and exploring culture in style.

Contact Bianca here
Siria Nielsen
Account Director
Siria Nielsen


Account Director

Siria's experience in PR has been in the luxury hospitality, tourism, fashion and travel industries. Half Danish, half German, she speaks fluent English and is perfecting her Dutch. Siria has lived in many different countries, enjoys running and catching up with her friends from all corners of the globe.

Contact Siria here
Celine Sabattini
Junior Account Executive
Celine Sabattini


Junior Account Executive

Celine is a PR postgraduate with a Bachelor's Degree in foreign languages and experience in fashion and B2B PR. She speaks fluent French and English and is working on her Danish and Spanish. Celine has lived in France, the U.S., Denmark, Sweden and the UK and has a real passion for travel.

Contact Celine here
Alexandra Gore
Junior Account Executive
Alexandra Gore


Junior Account Executive

Hailing from a hospitality, events, food and drink PR background, Alex joined CUT keen to learn all she can about world of luxury travel and is loving every minute of it. Alex is a Sunday baker, failed dieter and self-confessed shopaholic!

Contact Alexandra here
THE
LOW-DOWN